Welcome to Blueprint

Read ‌next:‌ Key Terms

Welcome to OpenChannel Blueprint, a free and collaborative resource which explores the criticial ideas behind app marketplaces and online ecosystems — and answers your most pressing questions for a successful launch. On this page, we'll discuss:

  • What Is Blueprint?

  • About OpenChannel

  • How to Get Involved

  • Other Resources

What Is Blueprint?

OpenChannel Blueprint is an open resource primarily designed for organizations that have launched or are considering launching an app marketplace and ecosystem. It's packed with best practices, tips, examples, and guidance to prevent setbacks and maximise results.

Blueprint is equally valuable for those who are discovering app marketplaces for the first time. The resource offers an in-depth look into the inner workings of app marketplaces enabling you to see exactly what is involved in building and maintaining one.

The resource is divided into six sections:

  1. Getting Started – Key terms and concepts for app marketplaces and ecosystems

  2. The Marketplace – Fundamental building blocks for a quality marketplace experience

  3. App Management – The lifecycle of an app and associated workflows

  4. Developer Experience – Best practices for onboarding and supporting developers

  5. Marketplace Success – Ways to promote, monetize, and analyze app marketplaces

  6. Operations and Legal – Supporting activities for security and compliance

About OpenChannel

OpenChannel is a framework for businesses to connect and share apps and extensions, and create their own app marketplace and ecosystem. We envision a world where all software can be extended by anyone and shared, for the benefit of everyone. With years of experience in helping platforms avoid common pitfalls and take the right steps to ensure success, we created and documented these best practices for the benefit of any platform.

How to Get Involved

With Blueprint, we hope to create a collaborative resource that collects app marketplace insights from across the industry. If you'd like to share your learnings with the community, we encourage you to send us an email at hello@openchannel.io.

Other Resources

In numerous places throughout Blueprint, we reference external resources that we love. With that said, we also have some general reccomendations for learning more about marketplace strategy:

What's Next?

Welcome to OpenChannel Blueprint. In the upcoming sections, we'll introduce you to apps, marketplaces, and other key concepts, starting with a list of Key Terms.